We ordered period specific instruments and our costumer brought in medieval weapons to use as hand props throughout the shoot. We rented two 100 pound thrones for the king and queen, authentic oak barrels, and an array of tableware.
Do our wall paper and floor paneling convey the proper texture on screen? Have we thoughtfully covered anything ugly? Are we dressing everything that will be on camera, and more importantly, are we set dressing an area that will never be seen? Do the props make sense?Īn array of set dressing and hand props were used in this production to help establish the time period we were trying to convey. Set design from this point starts from the concept of what everything will look like from camera’s perspective. We installed wood flooring, built plywood walls complete with hinged door and constructed a platform stage with stairs.
Though this particular production was very tongue in cheek, it was important that the setting remain pretty realistic. From there we can figure out what raw materials need to be ordered, what can be rented or what should be created and purchased. This building process begins with a survey of what is on hand. Using the storyboards and script we set to work on building a complete set from the ground up. We assessed that our space was fully capable of being used for the entire concept of this production.
Pre production services full#
We have our own full studio at our disposal 24/7 and luckily had not yet booked it for production on that week. So with 72 hours to first call, we moved on to another plan that ended up working even better than the original location due to the flexibility it offered. A problem like this should never affect the client or the vision of the project. Unfortunately, these things can happen, and its our responsibility as a commercial production company to be able to think on our feet and adapt to these sorts of circumstances. We had lined up the perfect location for this shoot – and then the location pulled out. These boards and script notes were later handed off to our in-house post production department to work through during the editing process. Throughout the shoot our production coordinator worked closely with the line producer to keep track of storyboard progress and time left in the filming day as well as overseeing script notes. A total of 34 boards were used on filming day. Since we were creating a period piece, it was especially important to come up with both the storyboards and set concept together to achieve a cohesive final delivery. Power Design came to us with a completed script, we had a storyboard artist translate the script into boards while our production team simultaneously came up with set design concepts. These planning and development steps were the most important part of ensuring the success of the project given its short timeline. This promotional piece had a total timeline from bid to final delivery of 17 days. This foundation enabled production support to operate efficiently through the production day and transitioned to a seamless hand off to post production. We partnered with our client to establish creative as well as create wardrobe and set design. They were looking for a new and creative way to present sales figures for a large annual meeting. We worked with Power Design on a 5-minute internal promotional video. This is how we actualized the vision that we built with our client. In this case study you will be able to walk through part of this process with us – through planning and into execution. We approach every shoot with a fine tuned pre-production method to ensure success on production days through post production and delivery. Our clients have high expectations of us and we have even higher standard for ourselves. As a commercial production company we have to take this step very seriously.
Pre production services professional#
Even if your project is business or advertising-oriented, professional planning can save any production thousands of dollars and hundreds of hours in later stages.We have talked before about pre-production planning and how important it is to the success of any project – large or small.
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